I Shop In Moscow: Advertising And The Creation Of Consumer Culture In Late Tsarist Russia

Read Online I Shop in Moscow: Advertising and the Creation of Consumer Culture in Late Tsarist Russia ebook

By Sally West | Category: Business and Money ebooks | DMCA

This groundbreaking book is the first to study the cultural history of advertising in imperial Russia. In the first part of the book, West describes the development of advertising as an industry, discussing responses from both the business community and the state. The emergence of Russian advertising and consumer culture played a formative role in unsettling traditional tsarist society by promotin...

Hardcover: 334 pages
Publisher: Northern Illinois University Press; 1 edition (June 1, 2011)
Language: English
ISBN-10: 0875806481
ISBN-13: 978-0875806488
Product Dimensions: 6 x 0.9 x 9 inches
Amazon Rank: 5264171
Format: PDF ePub TXT book


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Enjoy this author's work. " - Steve Windwalker, . but none that expresses so well the human dimension over such a period of time.
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